realme is a technology brand officially established on May 4, 2018 by Sky Li. The aspiration of realme is to provide products with a comprehensive superior experience for the young, and realme is committed to be a trendsetting technology brand.
Due to the abilities in cutting-edge technologies of smartphones and IoT, realme brings consumers products with trendsetting technologies, features and trendsetting experiences that are first applied in the price segment.
At the beginning of 2020, realme announced its dual driven strategy of “Smartphone + AIoT”. In June of 2020, realme's global users of smartphone reached 35 million and its sales volume of AIoT audio products broke the record of 1 million. According to the statistics of Counterpoint global smartphone shipments in Q1 of 2020, the emerging smartphone brand realme still ranks 7th with year-over-year growth rate of 157% which ranks the first in the world as well. As the world's fastest-growing smartphone brand, realme stands firmly among the mainstream smartphone brands.
At present, realme has entered 61 markets worldwide, including Asia, Europe, Oceania, Middle and East Africa, etc.Vietnam, Thailand, Malaysia, Europe, Russia, Australia, Egypt, etc.
realme has been named the world’s fastest growing brand to reach the 50 million smartphone sales milestone.
realme achieves TOP 5 rankings in 13 global markets and enters 61 markets around the world, covering 5 continents.
realme founder and CEO Sky Li said in an interview with the top international media Financial Times: "We weren’t content with being a small-is-beautiful brand. We wanted to become a main player in the industry." Financial Times comments that realme “has carved out a leading position in Asia’s emerging markets".
realme employees has spread across 5 continents, with more than 50 nationalities.
realme was named the "fastest growing smartphone brand in the world" for four consecutive quarters, ranking seventh in the global smartphone rankings.
realme founder and CEO Sky Li delivers the realme strategic goal in an interview with Global Times: realme will achieve 100 million smartphone sales in 2 to 3 years; maintain rapid development in the AIoT field; release more than 100 in 2021 AIoT products; and aims to become the leading brand of AIoT.
realme releases its 125W UltraDart charging technology, opening a new era of 5G super flash charging.
realme jumps to the Top 4 in the smartphone market in Egypt.
realme officially releases the X3 SuperZoom, with the Starry Mode for the first time.
realme was one of the only two brands in the world that achieved growth against the trend in Q1, with a year-on-year growth rate of 157%.
realme enters Ukraine, and within only one week and became among the Top 5 in the market due to a strong sales performance.
realme X2 Pro Master Edition designed by Fukasawa Naoto-Red Brick, and Concrete, wins the 2020 International Red Dot Design Award.
realme releases its first 5G flagship smartphone, realme X50 Pro 5G, becoming one of the first manufacturers in the world to be equipped with Qualcomm’s Snapdragon 865 5G mobile platform.
realme officially enters the AIoT field, announced the "Smartphone + AIoT" strategy, and releases the AIoT smart hub realme Link.
realme releases the first 5G product, realme X50 5G, in China, announcing that realme China has fully entered the 5G era.
realme's global smartphone shipments exceeded 25 million units.
realme X2 Pro won many heavyweight international media awards including Android Authority-"Editor's Best Choice Award" and GSM Arena-"Best Flagship Killer Smartphone 2019".
realme enters Spain. In only one and a half months, it jumped to be among the Top 5 in the market, becoming Spain’s “fastest growing smartphone brand.”
realme ranks seventh among the global smartphone brands, with a growth rate of 808%, the world's "fastest growing smartphone brand in the world."
realme announces that it became the first smartphone manufacturer equipped with Qualcomm Snapdragon 7 Series 5G chips, and releases the world’s first 64-megapixel smartphone realme XT.
realme enters the Russian markets.
realme officially enters the Chinese market and releases the world’s first smartphone product realme X.
realme accelerates its global market networks and officially enters the European market.
realme successfully enters 10 markets including India, Indonesia, Vietnam, Malaysia, the Philippines, Thailand, Egypt, and Pakistan.
realme becomes the number one emerging smartphone brand in the Indian market, with the number of smartphone users exceeding 3 million.
realme enters the Southeast Asian market and reaches a strategic cooperation with Lazada, the largest e-commerce platform in Southeast Asia.
realme achieves a record 2 million smartphone sales during Diwali, as part of India's largest e-commerce festival.
realme was established and releases the product realme 2 in India.
realme establishes its brand values.