About realme

realme is a technology brand officially established on Aug 28, 2018 by Sky Li. The aspiration of realme is to provide products with a comprehensive superior experience for the young, and realme is committed to be a trendsetting technology brand.

Due to the abilities in cutting-edge technologies of smartphones and AIoT, realme brings consumers products with leap-forward technologies and trendsetting designs that are first applied in the price segment.

At the beginning of 2020, realme announced its dual driven strategy of “Smartphone + AIoT”. In November of 2020, realme has just been named by Counterpoint's Q3 2020 smartphone shipment report to be the fastest growing brand to reach the 50 million smartphone sales milestone. In addition to this milestone, realme is also the world’s fastest-growing brand in Q3 as it grew 132% QoQ for the quarter, gaining momentum and surpassing analysts’ expectations. As the world's fastest-growing smartphone brand, realme stands firmly among the mainstream smartphone brands.

realme's DNA

Our DNA

Vision

To be a sustainable company that contributes to a better world

Mission

To create smart and tech trendsetters' lifestyle for global youth

Overseas Market

At present, realme has entered 61 markets worldwide, including Asia, Europe, Oceania, Middle and East Africa, etc.

Events

2020
November

realme has been named the world’s fastest growing brand to reach the 50 million smartphone sales milestone.

August

realme achieves TOP 5 rankings in 13 global markets and enters 61 markets around the world, covering 5 continents.

August 8

realme founder and CEO Sky Li said in an interview with the top international media Financial Times: "We weren’t content with being a small-is-beautiful brand. We wanted to become a main player in the industry." Financial Times comments that realme “has carved out a leading position in Asia’s emerging markets".

August 2

realme employees has spread across 5 continents, with more than 50 nationalities. 

July 31

realme was named the "fastest growing smartphone brand in the world" for four consecutive quarters, ranking seventh in the global smartphone rankings.

July 24

realme founder and CEO Sky Li delivers the realme strategic goal in an interview with Global Times: realme will achieve 100 million smartphone sales in 2 to 3 years; maintain rapid development in the AIoT field; release more than 100 in 2021 AIoT products; and aims to become the leading brand of AIoT.

July 16

realme releases its 125W UltraDart charging technology, opening a new era of 5G super flash charging.

June 15

realme jumps to the Top 4 in the smartphone market in Egypt.

May 26

realme officially releases the X3 SuperZoom, with the Starry Mode for the first time.

May 4

realme was one of the only two brands in the world that achieved growth against the trend in Q1, with a year-on-year growth rate of 157%.

April 8

realme enters Ukraine, and within only one week and became among the Top 5 in the market due to a strong sales performance.

April 7

realme X2 Pro Master Edition designed by Fukasawa Naoto-Red Brick, and Concrete, wins the 2020 International Red Dot Design Award.

February 24

realme releases its first 5G flagship smartphone, realme X50 Pro 5G, becoming one of the first manufacturers in the world to be equipped with Qualcomm’s Snapdragon 865 5G mobile platform.

February 24

realme officially enters the AIoT field, announced the "Smartphone + AIoT" strategy, and releases the AIoT smart hub realme Link.

January 7

realme releases the first 5G product, realme X50 5G, in China, announcing that realme China has fully entered the 5G era.

2019
2019

realme's global smartphone shipments exceeded 25 million units.

December

realme X2 Pro won many heavyweight international media awards including Android Authority-"Editor's Best Choice Award" and GSM Arena-"Best Flagship Killer Smartphone 2019".

November 1

realme enters Spain. In only one and a half months, it jumped to be among the Top 5 in the market, becoming Spain’s “fastest growing smartphone brand.”

October 28

realme ranks seventh among the global smartphone brands with 10 million smartphone shipments, with a growth rate of 808%, the world's "fastest growing smartphone brand in the world."

September

realme announces that it became the first smartphone manufacturer equipped with Qualcomm Snapdragon 7 Series 5G chips, and releases the world’s first 64-megapixel smartphone realme XT.

June 14

realme enters the Russian markets.

May 4

realme officially enters the Chinese market and releases the world’s first smartphone product realme X.

March 31

realme accelerates its global market networks and officially enters the European market.

January

realme successfully enters 10 markets including India, Indonesia, Vietnam, Malaysia, the Philippines, Thailand, Egypt, and Pakistan.

2018
November 22

realme becomes the number one emerging smartphone brand in the Indian market, with the number of smartphone users exceeding 3 million.

October 9

realme enters the Southeast Asian market and reaches a strategic cooperation with Lazada, the largest e-commerce platform in Southeast Asia. 

October

realme achieves a record 2 million smartphone sales during Diwali, as part of India's largest e-commerce festival.

August 28

realme was established and releases the product realme 2 in India.

May 4

realme establishes its brand values.

Media Prizes

realme Media Prizes
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